Although LaCore Enterprises is the subject of a full section of BehindMLM, we have never really examined Lacore’s initial product launch, bHip Global.
Operating in the MLM area for nutritional supplements is bHip Global. The business is headquartered in Texas in the US and was established in 2007.
Terry LaCore was initially discovered by BehindMLM in 2013 when researching Rippln.
Nowadays, LaCore Enterprises is more forthcoming about funding the MLM businesses they start. LaCore was a lot more reclusive in 2013.
LaCore (right) had been working in the MLM sector for a while even in 2013.
LaCore became Strategic Telecom Systems’ top distributor in the 1990s.
LaCore became the CEO of Netvision and CitiDirect, securing his first MLM management position.
LaCore was then named as Kaire’s first vice president and CEO.
LaCore finally ended up working for Natural Health Trends Corp. in the late 1990s.
In 2005, LaCore’s employment with Natural Health Trends Corp came to an end. The SEC brought a comparable civil enforcement action three years later.
On September 3, 2008, the Commission filed a civil action in the United States District Court for the Northern District of Texas accusing two former officers of Dallas, Texas-based Natural Health Trends Corp. of securities fraud and other offenses resulting from hidden related party transactions from 2001 to 2005.
The defendants are Terry LaCore of Flower Mound, Texas, a former president of NHT’s main subsidiary, and Mark D. Woodburn of Southlake, Texas, a former director, president, and chief financial officer of NHT.
To the complaint, Woodburn and LaCore received around $2.5 million in concealed payments, both directly and indirectly, from NHT’s main distributor between 2001 and August 2005.
The lawsuit goes on to say that because of Woodburn and LaCore’s acts, NHT omitted to disclose, or reported it insufficiently, the related party transactions in periodic filings, registration statements, and proxy statements.
LaCore reached a $50,000 settlement in the matter in late 2008. LaCore was barred from serving as an officer or director of any public corporation for five years as part of the settlement.
I’ll get right to the point and say that LaCore hasn’t ran into any further securities fraud-related issues since that time.
LaCore started bHip Global in 2007 two years after leaving NHT and a year before the SEC launched a lawsuit.
In 2011, LaCore will go on to establish LaCore Enterprises.
LaCore Enterprises began as an advertising business but later developed into a full-fledged white-label MLM factory. LaCore Enterprises’ two primary components are the company itself and LaCore Labs.
LaCore Enterprises is the company’s business division, and LaCore Labs is in charge of the goods.
Along with bHip Global, LaCore Enterprises is the parent company of more than a dozen MLM businesses, all of which specialize in the nutritional supplement market.
Rippln saw LaCore attempting to into the wireless MLM market. Rippln was started in early 2013 but had folded by early 2014.
Since then, LaCore Enterprises has only sold nutritional supplements.
The majority of LaCore Enterprises firm launches have been examined by BehindMLM throughout the years. Today, we will just explore the initial LaCore launch, bHip Global.
To learn more about the MLM opportunity offered by bHip Global, keep reading.
Products from Hip Global
As well as selling sex lubrication, bHip Global also markets a variety of nutritional supplements made in-house.
On the website of bHip Global, there are sections for energy & fitness, health and wellness, and personal care.
Energy & Exercise
It “may support hours of natural energy” with the Blue Energy Blend.
To “meet the health requirements of today’s busy lady,” Pink for Women
“Specially customized to a man’s metabolic and hormonal demands,” according to Red for Men
A strong antioxidant known as noni gia has the potential to maintain and promote a healthy immune system.
A package of 30 single-serve sachets for all of bHip Global’s energy and fitness products retails for $69 at retail.
Wellness and Health
Purple Caps Xtreme costs $69 for a bottle of 30 doses and claims to “combine key vitamins like A, B & D with natural substances like Cat’s Claw to help repair and enhance your well-being.”
A 0.5 ounce bottle of Pleasur, “a personal topical lubricant designed to enhance the sexual receptivity in women of all ages,” costs $69 (lovely) (15 ml)
The Compensation Plan of Hip Global
Retail and hiring commissions are paid out via the compensation plan of bHip Global.
When new bHip Global affiliates are hired, “pay to play” is strongly encouraged.
Global Affiliate bHip Ranks
The compensation structure of bHip Global has eleven affiliate tiers.
They are as follows, along with their respective qualifying standards:
Become an affiliate of bHip Global (with or without a Package), and produce and maintain 50 PV each month (first PV qualification period is six weeks)
Bronze: enlist two Affiliates, keep them active, and produce $1,000 GV in matching monthly residual commission volume.
Silver: Maintain two Affiliates that you directly recruited and produce $2,000 in matching monthly residual commission volume.
Gold: Recruit four Affiliates, keep them on board, and produce $4,000 in matching monthly residual commission volume.
Platinum: a minimum of six Affiliates are hired and maintained, and a matching monthly residual commission volume of 8,000 GV is produced.
Sapphire: Continue to manage six Affiliates that she individually hired and produce 16,000 GV in matching monthly residual commission volume.
Ruby: Continue to manage six Affiliates that she individually hired and produce 32,000 GV in matching monthly residual commission volume.
Emerald: Maintain six Affiliates that were individually recruited, and produce 32,000 GV in matching residual commission volume per month.
Diamond: Continue to retain six Affiliates that you directly recruited and produce 64,000 GV in matching monthly residual commission volume.
Maintaining six individually hired Affiliates and producing 125,000 GV in matching monthly residual compensation volume are the goals of Blue Diamond.
Maintain six individually hired Affiliates and produce 500,000 GV in matching monthly residual commission volume to remain a Black Diamond.
Personal Volume is abbreviated as PV. PV stands for “sales volume,” which includes both affiliate purchases and retail sales.
Group Volume is the acronym for GV. PV produced by an affiliate and their downline is known as GV.
Keep in mind that recruited Affiliates must be shared equally between the two sides of the binary team to count toward rank qualifying. Affiliates that have been hired can be of any rank.
Affiliates of blip Global can make up to 30% of the total retail order sales.
Retail commission rates are established by the fee an affiliate pays to bHip Global to join:
Receive a 5% retail commission rate when you sign up as an Associate (no bundle).
get a partner package and get a retail commission rate of 10% by signing up.
Get a 20% retail commission rate when you join up with an Executive Package.
Get a professional package and get a 30% retail commission rate by signing up.
When personally recruited affiliates buy affiliate packs, bHip Global pays a commission:
get $20 when you refer an associate who purchases a Partner Pack.
Get $40 for referring an affiliate who purchases an Executive Pack.
Obtain $100 for referring an associate who purchases a Professional Pack.
Recruitment Remaining Commissions
bHip Global uses a unilevel compensation system to pay residual recruitment commissions.
An affiliate is put at the head of a unilevel team in a unilevel pay system, and each affiliate they recruited is positioned immediately under them (level 1):
New affiliates brought on by any level 1 affiliates are added to the original affiliate’s unilevel team at level 2.
If any level 2 affiliates bring on new affiliates, they are promoted to level 3, and so on down a theoretically endless number of levels.
Starting at the Gold tier, residual recruiting commissions are given on hiring for the Executive and Professional Pack:
Affiliates with a gold ranking receive a residual of $5 for the Executive Pack and $10 for the Professional Pack.
Affiliates with a platinum ranking receive a residual of $10 for the Executive Pack and $25 for the Professional Pack.
Affiliates with a Sapphire ranking make a residual of $20 for the Executive Pack and $50 for the Professional Pack.
Affiliates with a rank of ruby receive a residual of $30 for the Executive Pack and $75 for the Professional Pack.
Affiliates with an Emerald ranking make a residual of $35 for the Executive Pack and $90 for the Professional Pack.
Affiliates with a diamond or higher ranking receive a residual of $40 for the Executive Pack and $100 for the Professional Pack.
Executive Pack residual recruiting commissions are restricted to $40 and Professional Pack residual recruitment commissions are capped at $100.
The recruiting affiliate receives the first residual recruitment commission depending on their rank.
The remainder is subsequently paid upline, once more by rank, until the whole $40 or $100 has been distributed.
E.g. You, Sapphire, find a fresh Professional Pack associate.
You receive $50, leaving $50 to be distributed (i.e., $100 less the $50 you received).
For Ruby and higher ranking affiliates to distribute the remaining $50 residual recruiting commission, the algorithm searches upline throughout the unilevel team.
If a Ruby is discovered first, they are awarded $25 ($25 difference between $50 paid out and their $75 rate), with $25 still being given to higher ranking upline affiliates.
If an Emerald is discovered first, they are awarded $40 ($40 difference between $50 paid out and their $90 rate), leaving $10 for higher-ranked upline affiliates.
If a Diamond or higher is discovered first, they are awarded the whole $50 remaining and no further payments are made.
Note that while Diamond and higher ranking affiliates get a residual recruiting commission, nothing is ever transmitted upline.
Affiliates in the Diamond and above tiers are always paid either the entire residual commission amount for personal recruiting or the amount that is still owed for indirect recruitment.
Affiliates of bHip Global are given a $50 bonus for bringing on two new affiliates.
Affiliates must be assigned to one team on each side of the binary team after being recruited.
bHip Global uses a binary compensation scheme to pay residual commissions.
An affiliate is positioned at the head of a binary team that is divided into two sides (left and right) by a binary remuneration structure:
The binary team’s initial level has two slots. These initial two places are divided into another two positions each to create the second level of the binary team (4 positions).
The binary team is formed in stages, with each stage containing twice as many slots as the preceding stage.
Direct and indirect affiliate recruiting is used to fill positions on the binary team. The depth to which a binary team can expand is unbounded.
In each week’s conclusion, blip Global totals the number of fresh investments made on both sides of the binary team.
For every 500 GV matched on both sides of the binary team, affiliates receive $50.
The matching volume is flushed after being paid out. Any remaining volume on the side of the stronger binary team carries over (up to 250,000 GV).
When affiliates are hired, bHip Global will match any residual commissions they earn.
The Residual Recruitment Commissions’ unilevel team structure is used to pay out the Matching Bonus as well (see above).
According to rank, bHip Global limits the Matching Bonus to five unilevel team levels:
Affiliates with a bronze ranking receive a 5% match on level 1. (personally recruited affiliates)
Affiliates with a silver ranking receive a 10% match at level 1.
Affiliates with a gold ranking receive a 10% match on level 1 and a 5% match on level 2.
Affiliates with a platinum ranking get a 10% match on levels 1 and 2.
Affiliates with a Sapphire rank receive a 10% match on levels 1 and 2, and a 5% match on level 3.
Affiliates with a Ruby ranking get a 10% match on levels 1 through 3.
Affiliates with an Emerald ranking receive a 10% match on levels 1 through 3 and 5% on level 4.
Affiliates with a diamond ranking get a 10% match on levels 1 through 4.
Affiliates with a Blue Diamond ranking are paid a 10% match on levels 1 through 4 and 5% on level 5.
Affiliates with a Black Diamond ranking get a 10% match on levels 1 through 5.
Bonus for Rank Achievement
The following Rank Achievement Bonuses are given to ship Global affiliates with Silver and higher rankings.
qualify for and keep Silver and get $50 a month
earn $125 every month if you retain Gold status and qualify.
get Platinum status, keep it, and receive $300 every month
Maintain Sapphire to get $700 a month if you qualify at Sapphire and receive $2000.
qualify at Ruby and receive $5000; remain at Ruby to receive a monthly payment of $2,000
Earn $10,000 by meeting the requirements at Emerald, then keep Emerald to continue collecting $3200 each month.
attain Diamond status and get $25,000; keep Diamond status to continue collecting $3600 each month.
To qualify for $50,000 and get $4000 a month at Blue Diamond, retain Blue Diamond.
Earn $100,000 by meeting the requirements for Black Diamond, then keep your Black Diamond status to continue collecting $4000 each month.
enrolling in bHip Global
The yearly cost of a basic chip Global affiliate membership is $49.95.
1500 PV or the acquisition of one of three packages is required for full participation in the associated income opportunity.
Package for Professionals
Costs for packages are not mentioned anywhere on the bHip Global website. I looked everywhere, but I was unable to secure package prices.
The closest I could get was this 2012 PowerPoint that showed three different package cost tiers: $200 for partners, $500 for executives, and $1000 for all other customers (Professional).
These levels date back ten years and should only be used as a general reference.
bHip Global Summary
I discovered that blip Global’s current product offering is a skeleton of what was formerly on sale during my thorough search for blip Global package pricing. A DNA “repair” product and weight loss are notable losses.
This, in my opinion, is because LaCore Enterprises has separated these items into separate MLM possibilities.
In any case, the final effect is that blip Global’s current product is quite uninteresting.
Our goal is straightforward. As they assist others in doing the same, assist people everywhere in becoming the finest versions of themselves.
From the standpoint of marketing, nothing sticks out. The goods made by bHip Global have the appearance of being put together from a variety of unrelated supplements. The lubricant is also present, but it doesn’t relate to anything (does it provide energy for further bunga bunga?).
I want to make the point that neglecting to disclose affiliate package prices is a huge compliance red flag before we discuss bHip Global’s compensation structure.
Consumers are unable to make an educated choice regarding bHip Global’s MLM potential since the company conceals the expenses of the affiliate package. The FTC Act may have been broken in this case.
I think bHip Global withholds package details because it encourages “pay to play.”
By linking membership package fees to commission rates, bHip Global encourages affiliates to sign up and spend more money.
When compared to three affiliate package pricing points, the 1500 PV qualifying alternative is useless. Anyone who makes the effort to attempt to qualify a retail transaction is being penalized by bHip Global.
Ironically, an affiliate should be selling at least 750 PV to achieve 1500 PV. Why bother when you only earn 25% of the maximum retail commission rate of 30% until you get 1500 PV?
The second thing to keep in mind is that bHip Global does not have retail volume criteria, which follow the incentive for how much an affiliate spends when they sign up.
Affiliates of blip Global can pay $1000 or whatever it takes to reach the maximum rank (note that these ranks are distinct from paid pay-to-play ranks), and pay whatever the 50 PV a month product order is on auto-ship each month (I believe this corresponds to one $69 product order), and then concentrate solely on finding new affiliates to join them in this behavior.
This MLM pyramid scam is a classic example of one.
While LaCore Enterprises’ compensation plan now does seem to concentrate on retail, it seems they need to start again with bHip Global.
I saw that the documentation for the official given compensation plan is a 2019 version of the first 2016 plan.
The FTC is quite clear that MLM businesses that don’t generate a lot of retail sales are pyramid scams. A revision to bHip Global’s strategy is long needed.
I couldn’t help but notice that Colombia is presently ranked as bHip Global’s top traffic source by SimilarWeb (57%). In 2022, Colombia has become a center for MLM fraud.
I wouldn’t be shocked in the slightest if bHip Global is publicly advertised throughout South America as a “purchase a package” pyramid scheme.
Given LaCore Enterprises’ recent retail-focused MLM launches, that would mean bHip Global turning a blind eye to fraud, which is disheartening.
Unless you’re eager to waste money in an antiquated autoship recruitment technique, it’s wise to stay away from bHip Global at this time.